Understanding Customer Value Another thing that needs to be considered in the aspect of business success is customer value. Customer value is the emotional ties that arise from the total benefits received by the customer of a product / service is reduced by the sacrifices incurred to obtain the product. The Concept of Customer…
What is E-mail Marketing?
Definition of E-mail marketing Wikipedia says that e-mail marketing is an act or activity of sending commercial messages such as promos, product offers, discounts, membership offers and so on to a group of people using email media. E-mail marketing is a series of product marketing way to send offers, information or promo to prospective…
What is Experiential Marketing?
Definition Experiential Marketing Experiential marketing is an approach used by businesses to provide more than just information about a product or service by exploiting the emotions of the consumer experience of a product or service. With the experiential marketing, customers will be able to create an experience that is memorable and positive impact on…